E-Commerce Business Ethics Case Studies

VP of Human Resources
Ken "Full of" Wisdom
Age: 51

Vices & Hobbies:

Ice cream, eating lobster, and sailing his boat.
Is from the "old" school and likes doing things by the book

Awards:

3 time Dixon County miniature boat racing champ as a teenager
1st Runner Up at Big Lake’s Annual Boat Race
National HR director of the year while working at Cones-R-Us. Ken was recognized for his implementation of innovative hiring practices, a significant decrease in employee turnover rates, and overall improvements in employee relations.

Education:

Undergraduate degree - University of Texas
MBA from Cal-Berkley

Work History:

Worked as insurance sales agent at Hope Insurance Company
Manager of HR at StockWatch Investment Corporation
Director of HR at Cones-R-Us where his hiring methods and high worker satisfaction levels received national attention.
Director of HR at Kizo.com until its bankruptcy.
Present VP of HR at E-Kin. Was hired for his ability to improve the quality of workers and that was his mission at E-Kin.

VP of Marketing Revenue & Web Design
Rich Monny
Age: 41

Birthplace:

Denver, Colorado

Awards:

Winner of "the real man" contest at Big Jims Steakhouse, for eating a 20 oz. Porterhouse in less than five minutes.
Winner of the Gold Cup for most improved physique at Ron's Power Builder Gym.

Education:

B. S. MIT Boston, Massachusetts
MBA Penn State University, Pennsylvania

Work History:

Vice President and Manager of Marketing Revenue, E-Kin
Project Director, Macrosoft International
Marketing Manager, Brightidea Advertising
MIS Operation Manager, Brightidea Advertising
Contract Analyst Computer Operation, State of Pennsylvania

Notable Experience:

As a marketing manager Monny closed an exclusive advertising deal with Macrosoft extending their relationship five more years.
Monny developed a third party advertising scheme that resulted in substantial cost savings to E-Kin.

Corporate Counsel
Andy Lance Chaser  
Age: 36

Vices:

Some say he is too cautious
Wild Turkey

Hobbies:

Ice Skating, Gardening, Bird Watching,
Magnum 44 Gun Club

Awards:

Won T-shirt for eating 64 oz steak in 1 hour
Illinois State Penitentiary student/inmate of the year

Marital Status:

Married with three children

Education:

G.E.D.
Peru State College
Harvard MBA
East Central Northern California University School Of Law

Work History:

Founder of several S&L’s
Professional Sports Agent
Broker for Paine Webber
Private Practice Attorney
Present: Corporate Counsel for E-Kin

Controller
Beth Bleedingheart
Age: 40

Birthplace:

Chicago, IL

Hobbies:

Watching TV, Bowling, Playing softball with her two boys, Reading Egyptian mythology, and trading stocks over the Web

Education:

Undergraduate from University of Iowa
MBA from University Of Nebraska in Lincoln

Experience:

Been an independent accountant for 8 years.
Beth is a very sharp accountant. She has had a accounting firm of her own. She sold her firm and joined E-Kin to lessen the pressure of being the owner of a company.

Awards:

Zap Award for the best accountant of the year

CFO's Secretary
Cathy Freeman
Age: 52

Hours:

Part Time

Family Status:

Married, mother of three children

Education:

B. A. University of California at Berkeley (Elementary Education)

Professional Background:

Taught second grade in a classroom without walls
Quit to raise a family
Started on with E-Kin to keep busy after she and her husband became empty nesters.

Hobbies:

Watching HGTV ( Yes -- my fav hobbie, too!)
Worrying about her children
Gossiping over Saturday brunches at Panera Bread Company
Just took up golf

Membership:

Oprah's Book Club

Marketing Associate
William Whistle
Age: 24

Birthplace:

Mitchell, Nebraska

Awards:

Received the "Best Ride" award at the Sunders County Fair greased sow competition, 350 pound weight class. At the same fair, he achieved a new record for most natural casing wieners balanced on the forehead while singing the national anthem.

Education:

B. S. Agra-business, University of Agriculture at Mitchell
SMAW certified
Apprentice Plumber

Work History :

Head herdsman while working at Lonelyfellows ranch.
Two year internship at the Mitchell, H&R Brick accounting firm, where he became the local expert on farm subsidies and estate taxes.

Notable Experience:

William is an avid square dancer who also tailors his own original costumes. His dream is to have E-Kin sponsor his tour on the national square dance circuit.
He is a member of Toastminors National a renowned public speaking club where he attained the lofty status of Croissant Roll. This public speaking achievement is not usually awarded to one so young.

Promotion Marketing Manager
Shep Shearman
Age: 35

Birthplace:

Bloomberg, Colorado

Awards:

Won MVP and lead the USA to a Kickball World Championship against Canada

Education:

B.S. UCLA, California
MBA University of Colorado, Colorado

Work History:

Promotional Marketing Manager, E-Kin
Marketing Associate, Lidman & Lidman Advertising
Promotional Manager for the Professional USA Kickball team
Professional Kickball Player for the USA National team

Marketing Researcher
Doug DePier
Age: 28

Hobbies:

Reading, hacking the Internet, gaming, and gourmet cooking

Marital Status:

Currently single, no prospects on the horizon

Education:

BS in Marketing from Coe College
MS in Statistical Analysis from M.I.T.

Work History:

Market Researcher for Ford Motor Company
Statistician at Northwestern Mutual Life Insurance.
6 mos. for computer trespassing in a minimum security prison