Journalism
JNM 130 Fundamentals of Journalism (3-0) 3 hrs.
Introduces basics of writing for the media focusing on print journalism.
Develops basic reporting and writing skills using traditional and Internet
research. Emphasizes accuracy, conciseness, grammar, and spelling skills.
Explores variety of writing opportunities in the media. Uses Macintosh
computers with current word processing programs.
JNM 131 News Reporting and Writing (3-0) 3 hrs.
Presents theory and techniques for gathering and writing news in political,
police, social and civic coverage. Develops advanced reportorial and writing
skills. Uses industry standard computer hardware and software. IAI MC
919
Prerequisite:
JNM 130 with a grade of "C" or better.
JNM 133 Feature Writing (3-0) 3 hrs.
Focuses on writing and selling non-fiction articles. Develops the techniques
to analyze markets, develop story ideas, prepare the query and submit
the article. Stresses the importance of interviewing and researching,
descriptive language and writing with clarity. Uses Macintosh computers
with current word processing programs.
JNM 136 Broadcast Writing (3-0) 3 hrs.
Develops skills needed to write for the broadcast media including television,
radio and film. Focuses on the oral style. Emphasizes gathering of information,
interviewing, writing and editing scripts and writing for continuity for
video or film. Examines the legal, ethical and social implications of
broadcast writing and programming. IAI MC 917
JNM 137 Media Writing (3-0) 3 hrs.
Provides an overview of the various formats and structures used in writing
for the media. Includes writing for newspapers, radio and television stations,
advertising and public relations agencies, business and industrial communications
and new media technology. Focuses on information gathering, the elements
of good writing, and matching message and audience.
JNM 140 Writing, Editing, and Design for the Internet (2-2) 3 hrs.
Explores writing for the World Wide Web by examining differences in writing
styles and approaches to information-gathering using new-media technology.
Topics include research techniques, writing basics, style, planning and
building a Web site, ethics, trends, limitations, and the future of the
Web as it relates to the publishing industry. Upon completion of this
course, students are strongly encouraged to select CIS 119 to further
their knowledge of Internet technology and Web-authoring tools.
Prerequisite:
CIS 118 and JNM 130 with grades of C or better.
JNM 230 Graphic Design Communications (3-0) 3 hrs.
Introduces students to contemporary design, photo manipulation, Web page
design, animation, audio techniques, and page layout necessary for producing
a variety of journalistic publications.
JNM 232 Advertising, Copywriting and Design (3-0) 3 hrs.
Explores the theory and practice of the advertising industry. Introduces
students to the business and creative aspects of advertising. Students
prepare original advertising campaigns from market and product research
to evaluation. Familiarizes the student with desktop publishing on Macintosh
computers using various software programs. Computer design experience
is strongly recommended. IAI MC 912
JNM 233 Public Relations Writing and Design (3-0) 3 hrs.
Explores the theory and practice of public relations functions, roles
and applications. Introduces students to the business and creative aspects
of public relations. Students will prepare original public relations campaigns
from research to evaluation. Familiarizes the student with desktop publishing
on Macintosh computers using various software programs. Computer design
experience or JNM 230 is strongly recommended. IAI MC 913
Prerequisite:
JNM 130 or JNM 137 with a grade of "C" or better.
JNM 234 Mass Communications (3-0) 3 hrs.
Examines the different forms of mass communication vehicles and their
uses and functions. Analyzes the impact and effects of the media on society
including individuals and groups of both genders and all races. Focuses
on current issues in the media including violence, racism and sexism.
IAI MC 911
JNM 235 Magazine Editing and Design (3-0) 3 hrs.
Introduces advanced writing, rewriting, and editing practices. Teaches
students how to produce various publications using computer applications.
Focuses on preparation and production of magazines, flyers, brochures,
newsletters, and annual reports. Incorporates writing, copy editing, photography
and illustrations, typography, page design and printing. Students produce
a publication as a class project. Computer design experience or JNM 230
is strongly recommended.
Prerequisite:
JNM 130 or JNM 133 with a grade of "C" or better.
JNM 240 Topics in Journalism (1-0 to 6-0) 1-6 hrs.
Studies selected problems or topics in Journalism. The exact content and
instructional methodology will vary semester to semester depending on
the material to be studied. A syllabus or course outline containing additional
information with preregistration materials will be available each time
the course is offered. This course may be repeated up to a maximum of
six credit hours.
JNM 241 Online Magazine Journalism (2-2) 3 hrs.
Explores online magazine publishing for new media writers and designers.
Focuses on the preparation and publication of an online magazine through
writing, page design, and Web site usage.
Prerequisite:
JNM 140 with a grade of C or better.
JNM 242 Using the Internet as a Communications Tool (2-0) 2 hrs.
Explores the theory and practice of using the World Wide Web for communication.
Introduces students to the journalistic and creative aspects of using
the Web for training, advertising, marketing, and research.
Prerequisite:
CIS 118 with a grade of C or better, or consent of instructor.
JNM 243 Communication Web Site Applications (2-2) 3 hrs.
Applies writing and design skills to create a communications Web site
for businesses from start to finish, including background information
and links to related sites.
Prerequisite:
JNM 241 with a grade of C or better.